8 reasons the Istria region in Croatia should be your next vacation

Istria is one of my favorite destinations in the world and here is why I recommend you visit there:


What is Istria and where is it?

Istria (don’t confuse it with Austria!) is a peninsula in Croatia located close to Italy. Check out the map below so that you can visualize where the Istrian peninsula is located.

istria-on-the-map europe

During the 1 week I traveled there, I couldn’t help but wonder –

How oh how is it going to be possible to fit enough interesting things in an 80 km. strip of coastline?

But I was wrong and I publicly apologize, my dear Istria!


Rolling hills, the crystal clear Adriatic Sea, charming medieval towns, tasty delicacies, extreme activities – I felt like not even a couple of months wouldn’t be enough to fully discover the region!


You should start planning your trip to this paradise, and here is why:

1. Fantastic scenery!


Would you like to stroll through wineries, hills, palm trees, and the seaside, all in the same place?

The perfect blend of all these, without even having to drive more than 20 minutes – that is what made me fall in love with Istria!

If olive groves sharing the landscape with palm trees and the sea in the background is your idea of paradise, Istria is your ideal choice.

It is a perfect honeymoon destination (especially for towns like Rovinj), family vacation spot, party place, adventure vacation – all in one!

2. Fooood!


Even if I am not a food blogger, oh-my-God, I instantly wanted to become one trying all those delicious dishes!

Seafood especially is amazing in Istria so don’t miss your chance to try its different variations. That is what I ate all week long while there!

If you are on a diet, you can forget about it in Istria! It is impossible to say “No” to all the delicacies of the region.

You can see a more detailed post with restaurant recommendations by town in this post.

3. Istrian unspoiled hospitality


Did you know that sometimes Istria is referred as unspoiled Tuscany?

Do you know why?

Being just 2 hours away by boat from Venice, Istria has an identical landscape to Tuscany. While tourism is vastly growing in Croatia now (just check all the amazing things to do in Dubrovnik in only 2 days), it is far from what they have in Italy.

Because of the Italian “Dolce Vita” and the abundance of tourists, the service in Italy might not always be great.

As I  lived in Rome for 2 years, I have firsthand experience and I know how often things can go wrong there (Rome remains my favorite city on Earth despite all that though! I love you, Rome!).

In the case of Istria (and Croatia in general), the locals tend to be more people-oriented because of their different mentality, and, thus, the hospitality is unspoiled there.

I guess what I am trying to say is in the case of a vacation in Istria, the views are just as spectacular, while the possibility of something going wrong is lower than in Italy! 😉

4. Wine tasting in Istria!


“Živjeli” (cheers in Croatian) – remember this word, you will use it a lot in Istria!

I love wine, I have done wine tasting in places like Bordeaux and Chile and I can certainly say that the quality of Istrian wine is just as good!

Inland Istria is blessed by fertile land– you will see countless beautiful vineyards here, there and everywhere!

The fact that the Istrian region was forgotten during the Yugoslavian War is partly an advantage now.

Why? The soil was not exhausted by fertilizers as it was pretty much abandoned during the war, and now they can produce amazing quality organic wine there!

5. Thrilling adventures!


If you are an adventure seeker, you could not have chosen a better place for your vacation!

While I like to stay on a beach with a beautiful view sipping a cocktail, I easily get bored of this.

Combining the lazy and the fun – that is my perfect type of holiday!

When in Istria – the only problem is tryinh to choose among all the options of fun activities.

You can hike in the national park, go biking around an abandoned railway station, paraglide in Motovun, rappel in caves and even take a small plane (the Viper Flight) around the the coast to catch some unforgettable views!

Which one would you choose? Or maybe all of them?

Prices and contact information about each activity is in this post.

6. The most virgin olive oil in the world!


Or that’s how they presented it to me :).

Olive oil is part of the culture in Istria, it is simply indispensable. When I was a kid, my mom used to tell me:

“You have to eat soup every day to be healthy”.

Istrian moms tell you that about olive oil:

“One spoonful of olive oil a day keeps the doctor away”

Again, because of the organic soil, it has this exceptional aroma of fresh grass and olives that makes the taste truly unique. Mmm, I loved it that much that I bought a bottle to bring back home to Paris!

Istria is located on the most northern latitude where olives still grow and that is what makes the taste exceptionally soft and virgin. No jokes, try it for yourself!

7. Truffle hunting!


Istria is world famous for being the largest supplier of black truffles.

I bet you didn’t know that, did you?

Truffles are one of the most expensive and exquisite foods in the world. When in Istria, you can eat it with almost any dish – pasta, seafood, meat, ice cream and even jam with truffles! Am I making your taste buds anxious right now? 🙂

Truffles are rare. It is not that easy to find them, so you need to go hunting for them with a specially trained dog (or pigs!).

You can scavenge for truffles in the Motovun or Umag forest during the season from October to early November. It can be interesting to go see the process and who knows, maybe you will be lucky and find one!

If you are too lazy to search for one, go to the Zigante Restaurant. That is where EVERYTHING is made with truffles. More of my experience at the restaurant here.

The owner of the restaurant found the biggest white truffle in the world (it is in the Guinness Book of World Records!). Instead of selling it (worth about 5,000 EUR!), he threw a huge party for the whole town!

That is what they call Istrian hospitality! 🙂

8. Reasonable prices


I would be lying if I told you that Istria has no tourists.

On the contrary, there are many!

But soon it will get even more popular, so my advice would be to hurry up before the whole world visits it! 😉

You won’t find Balkan prices in Istria, but it is still a bargain compared to Western Europe.

The quality you get for your money is great, especially if you book your trip in advance.

I found Istria to be much cheaper than the Dalmatian Coast and definitely cheaper for what you would pay in Italy.


🤩 Range of activities:Large
📍Largest city:Pula
☀️ Best time to go:June – September
📅 How many days:5-7


When I think of Istria this is what I see:

  • Unforgettable landscapes,
  • Romantic getaways,
  • Restaurants of exceptional quality,
  • A large variety of extreme activities,
  • Authenticity unspoiled by crowds of tourists.

All these make it an ideal destination for any type of vacation. I didn’t even get to discover all of it yet!

I spent 10 days in the region in total doing different things every day, and it is just incredible how there are still so many things to see and experience. I will definitely go back as soon as I can!


P.S. I am actually a huge fan of Croatia and I have written a couple of posts about the places that I liked the most! Other MUST visits in the country are Split and the Plitvice lakes.

NEW POST: 8 Charming towns in Istria you should visit!

Thanks so much for reading this article; if you liked it, please share!

Any questions – just write them down in the comments, I will reply ASAP!


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